Maybelline Tattoo Studio Waterproof Brow Gel

maybelline tattoo studio brow gel swatches before after
Check out the doe foot!

I sincerely want to know what you’re doing with your life that could require you to have your brow product last for two days straight. Like…how? Why? I don’t even know. I can’t imagine. Two days! That’s how long these new Maybelline Tattoo Studio Waterproof Brow Gels ($9.99 are supposed to last on your brows.

They are long lasting; I’ll give ’em that. I only wore Medium Brown for a day, but I did sweat my way through life and went for a run on the treadmill, and it stayed put just fine.

Thing is…these are kind of hard to use. They come in tubes with a teeny, tiny doe foot, and the instructions on the box suggest bringing the doe foot directly to your brow, starting at the midpoint and going to the ends, then filling in the front before taking the separate spoolie (which comes with the gel), and brushing the gel through.

maybelline tattoo studio brow gel swatches before after
Blonde, Soft Brown, Medium Brown and Deep Brown

The look is lush and full, and the hold is super soft, so no crunchy brows (yay), but the resulting brow looks like more like a solid block of color than a brow comprised of individual brown hairs.

So the look isn’t really my style, but if you’re into that packed, full, dense high-glam brow, this might work for you.

I have a hard time applying this product… The doe foot deposits too much color, much too quickly for me, and I always end up with overly dramatic, overly dark brows. It’s way too easy to go buck wild with it, and I just can’t see myself, ya know, trying to do 10-minute makeup and successfully pulling it off with this brow product.

Also, I’m fairly certain I’m going to lose the spoolie within a couple days…

maybelline tattoo studio brow gel swatches before after
Before and after with Medium Brown

I would probably like Maybelline Tattoo Studio Waterproof Brow Gel a little more if it were easier to use, but props for the mad wear time. Oh, and props for — and I can’t forget about this because it’s a sweet touch — the colors, which are all cool and ashy, and I prefer ashy tones more than warm tones in my brows (lest they look too red and kinda weird).

They’re $9.99 each and available at drugstores, Target and Ulta right now in Blonde, Soft Brown, Medium Brown and Deep Brown.

Your friendly neighborhood beauty addict,

Karen