New Urban Decay Hi-Fi Shine Ultra Cushion Lip Gloss

urban decay hi fi shine lip gloss
Urban Decay Hi-Fi Shine Lip Glosses ($20 each)

Where are all the naked dudes?!

It’s a completely legitimate question to ask when you’re talking about new Urban Decay Hi-Fi Shine Ultra Cushion Lip Gloss, because, as you might remember…

Of course you remember, and don’t play like you don’t! 🙂

UD did that line of lipglosses back in the day with holographic pictures of half-naked dudes on the caps (THEY WERE CALLED POCKET ROCKET. There. *snaps* Sorry, took me a moment to remember.), and when you turned the caps, they’d go from smiling and posing like catalog models, to looking over their shoulder in tight purple boxer briefs.

It was so cheeky, crazy and fun, and quite a different style for UD at the time — not their usual tattoos and piercings cool girl vibe. It’s hard to imagine they did something like that, but I guess if people can change and evolve, so can makeup brands.

Urban Decay glosses through the years…

  • I used to really 💜 Honey-Infused Lip Love Therapy.
  • Remember the mega MINTY Urban Decay Lip Junkie Lip Glosses?
  • Of course, we can’t forget these dudes!
  • The Revolution glosses had the coolest packaging.

An amalgam of two classic lipgloss lines

These new $20 plumping lipglosses do NOT have any Magic Mike action happening on their caps (sorry to disappoint you, ya pervert), but they still got it goin’ on.

Until recently, UD had two separate gloss lines — Revolution and Naked — but they phased them out and replaced them with this line, Hi-Fi Shine.

These are basically the old Naked gloss formula with an additional plumping element, new packaging and new colors. UD carried over some of the Revolution shades (Revolution was their brighter line) and Naked shades (Naked was their nudes line), and added some others. Then they divided them all among four finishes — Cream, Sheer Cream, Holographic and Metallic.

Old flames and new loves

I’m glad they kept the colors I wear all the time, like Beso (a creamy, deep pinkish mauve), Fireball, Naked and Snitch (OMG, this coral!), they also added some new potential stars, like bright purple Jawbreaker and creamy mauve pinkish nude Backtalk.

urban decay hi fi shine lip gloss in beso
Beso, a deep pink-mauve cream (Cream)
urban decay hi fi shine lip gloss in fireball
Fireball, a holographic peach with pink sparkle (Holographic)

urban decay hi fi shine lip gloss in naked
Naked, a nude-pink cream with pearly pink shift (Sheer Cream)
urban decay hi fi shine lip gloss in snitch
Snitch, a bright coral cream (Cream)
urban decay hi fi shine lip gloss in jawbreaker
Jawbreaker, a classic purple cream (Cream)
urban decay hi fi shine lip gloss in backtalk
Balktalk, a mauve-nude pink cream (Cream)

More mint

OK, now, the Naked glosses were super minty… That was the big thing about them, but have a seat, and slow your roll. These are NOT toothpaste glosses, thank goodness; otherwise, I wouldn’t have touched ’em with a 10-foot pole.

Granted, the minty flavor and scent are strong, but it’s more like a tasty after-dinner peppermint than Colgate… There’s also supposed to be a vanilla note up in there, but it gets overshadowed by the mint. Either way, whether the mint fades, or whether I just get used to it, I don’t notice it after five minutes or so.

These glosses feel EXACTLY like the Naked glosses to me. Actually, the medium-weight, moderately moisturizing non-sticky formula also feels exactly like the NARS glosses. You can definitely feel them sitting on your lips and slipping and gliding between them. It’s a “present” type of feeling, but it isn’t heavy like the old-school MAC Lipglasses.

As for wear time, I get two or three hours tops. I like to stick one of the neutral ones in my purse or my pocket, and I don’t mind touching up throughout the day because I use the side of the gloss packaging, which is very reflective, as a mirror.

Let me do that right now… I have Midnight Cowboy on my desk, so let’s touch up. 🙂 Ooh, so sheer! So golden pink. Totally a Karen color.

urban decay hi fi shine lip gloss in midnight cowgirl
Midnight Cowgirl, a nude cream with golden shimmer (Sheer Cream finish, an Ulta exclusive)

Gentle plumping

Oh, and they’re tingly! — but just a little. It’s maybe just shy of a pin prick, and it’s due to the plumping element, which is barely but noticeable (so don’t expect Kylie Jenner lips, dude).

urban decay hi fi shine lip gloss in 1993
1993, a medium brown cream (Cream)
urban decay hi fi shine lip gloss in savage
Savage, an electric pink cream (Cream)
urban decay hi fi shine lip gloss in bang
Bang, a bright orange-red cream (Cream)
urban decay hi fi shine lip gloss in big bang
Big Bang, a metallic hot pink (Metallic)
urban decay hi fi shine lip gloss in snapped
Snapped, a holographic deep plum with blue shimmer (Holographic)
urban decay hi fi shine lip gloss in dirty talk
Dirty Talk, a metallic burgundy with pink shimmer (Metallic)
urban decay hi fi shine lip gloss in goldmine
Goldmine, a metallic bright gold (Metallic)
urban decay hi fi shine lip gloss in shadowheart
Shadowheart, a chocolate brown with golden sparkle (Metallic)
urban decay hi fi shine lip gloss in rapture
Rapture, a rose-mauve cream (Cream)
urban decay hi fi shine lip gloss in  fuel
Fuel, a light neutral nude cream (Cream)
urban decay hi fi shine lip gloss in  obsessed
Obsessed, a baby pink cream (Sheer Cream)
urban decay hi fi shine lip gloss in candy flip
Candy Flip, a holographic lavender with blue-pink sparkle (Holographic)
urban decay hi fi shine lip gloss in spl
SPL, a holographic candy pink with iridescent Sparkle (Holographic)

Check out

Definitely check out Beso, Naked, Midnight Cowgirl, Fireball and Obsessed, if you’re a nude lips girl, and if your going through a brights phase, look for Jawbreaker, Big Bang, Bang and Savage. I think you’ll dig those.

You can find them now at the usual haunts — Sephora, Ulta and the UD website. Select Macy’s too!

I like these… I was a little sad to see the Naked glosses go bye-bye, but UD kept the spirit of them with these.

Your friendly neighborhood beauty addict,

Karen